"HOW DO I KNOW IF MY IDEA IS ANY GOOD?"
No one wants to waste time and money building and launching an idea that no one wants. These days, a highly iterative approach to validating your idea can help answer crucial questions before a large commitment is made. No matter the idea, there is a way to validate it in the beginning.
SMOKE AND MIRRORS TEST
A simple landing page that describes an
idea and then captures contact info.
Test a service by first offering it manually
and then building it out after.
Gauge interest for an idea by creating social
media ads and tracking engagement
Create a campaign and track interest
based on contributors and money raised.
Walk someone through your idea
using real footage and animation.
Create screens and link them together
to test a believable mockup.