I don’t care what industry you work in. If it involves working with people, you’re in customer service.
When meeting or talking with a potential customer or client:
Stop asking leading questions simply for the sake of appearing smart as you reveal your answers. They trap your potential client and make them feel dumb. If they knew the answers, they probably wouldn’t be talking to you.
Stop waiting for your turn to speak and start listening with the intent to understand the person in front of you. They’re talking to you because they have a problem and you (might) have the solution. Let them tell you what they think the problem is.
Stop using industry jargon and buzzwords that confuse people. If you truly understand what you’re talking about, you will be able to break it down and make it accessible to anyone. Even your grandmother.
Stop making assumptions even if they are only your mind. You may think you know the person you’re talking to, but in reality, you don’t. They are different from every other potential client you’ve met in the past. Treat them as such.
Stop focusing on short-term results during the conversation. If you do your job right, they’ll come back, even after talking to others. When you’re narrow-minded, it shows.