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The main focus of user experience is designing how the product feels. Successful UX means a seamless, logical flow for the user from one step to the next. An important part of UX is using empathy to make the product as usable as possible. This can be accomplished by conducting user interviews with wireframes and prototypes, creating sitemaps and constructing storyboards.

 

 

UX OFFERINGS

 

USER RESEARCH

Interviewing potential users in order to understand their needs and motivations

INFO ARCHITECTURE

Organizing how info is structured and presented to users when interacting with a product/service

A/B TESTING

Comparing the effectiveness between two user interfaces with users

USER FLOWS

Designing how a user moves through an experience with a product/service to make it as seamless as possible

PROTOTYPING

Prototyping allows for quick learning without spending a lot of time or money

 

 

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